Fruit Lab 100% Organic Liqueurs
Modern Spirits, makers of the TRU Organic line of spirits we wrote about last fall, has introduced Fruit Lab, a collection of artisanal, 100% organic liqueurs designed to facilitate making all-organic cocktails at home and in bars. The collection - which includes Citry (orange), Crism (hibiscus) and Theia (jasmine) - complements the growing number of organic vodkas, rums, gins and tequilas on the market."With Fruit Lab, we set out to bring the garden to the glass with whole, organic ingredients and complete hand processing for uncompromising quality," says Melkon Khosrovian, co-founder of Modern Spirits. Named after the company's Los Angeles production facility, "The Fruit Lab," where all TRU organic spirits are crafted, Fruit Lab Liqueurs are now available for $29 per 750ml bottle.
Citry combines the familiar aromas and flavors of fresh Valencia and naval oranges with the scent of Bergamot and sour orange. Crism is a powerful balance of the sweet-sour nature of hibiscus flowers with floral aromas and tangy berry flavors. Theia is described as "like a night garden infused with flowering jasmine" and makes a great champagne cocktail.
Similar to how TRU Organic Spirits plants a tree for every bottle sold, Fruit Lab will donate a percentage of proceeds to The Fruit Tree Planting Foundation, a San Diego-based nonprofit dedicated to planting edible, fruitful trees and plants to benefit needy populations and improve the surrounding air, soil, and water.
We've been seeing more and more wine companies considering
Billionaire couple Stewart and Lynda Resnick made another big donation recently. The Los Angeles couple who are behind Pom Wonderful, Fiji Water, Teleflora and other brands have donated $20 million to the California Institute of Technology for the Resnick Sustainability Institute. The new center, which will focus on using science and engineering developments for new energy technologies, has a total budget of $90 million. The Gordon and Betty Moore Matching Program contributed another $10 million to launching the project. 










